2- Course Aim :-
The growth of the Internet continues to have a tremendous influence on business. Companies and organizations of all types and sizes are rethinking their strategies and how they run their operations.
This new course in the Temple E-Marketing program challenges students to explore the realities and implications of e-commerce from a marketer's perspective. Business-to-consumer (B2C) and business-to-business (B2B) e-commerce markets are examined.
3- Intended Learning Outcome :-
a- Knowledge and Understanding :-
a1- Integrate comprehensive treatment of e-commerce.
a2- Comprehend the basic concepts of e-government.
a3- Determine the basic requirements for applying e-transactions.
a4- Provide an in depth understanding of the-state-of-art of methodologies in e-business.
b-Intellectual Skills :-
b1- Formulate solutions for the residing issues in e-commerce.
b2- Synthesize the concepts of e-transactions.
b3- Evaluate the existing e-business mechanisms.
c-Professional Skills :-
c1- Demonstrate the treatment of e-commerce.
c2- Practice the basic concepts of e-transactions.
c3- Follow the current mechanisms of e-business.
d-General Skills :-
d1- Communicate with the external and internal partners in an e-commerce environment.
d2- Managing resources available for e-transactions in a time efficient way.